#AccelerateBrands: Colleagues from BiH Launch New Project

A new project is coming from Nelt BiH, Our Brands = Our People. The initiative aims to engage colleagues in promoting the company’s brands, and colleagues from BiH have successfully conducted the first promotion of Nutrino Lab products.

The idea originated from Vasilije Marković, Sales Agent, and Jovana Simanić, Pharmaceutical Technician, believing that involving colleagues in promoting Nelt products will enhance their sales. “Thinking about impressive setups, we came up with the idea to complement the setups with our colleagues because we believe that we, as employees, are the best promoters of Nelt brands,” said Jovana. A special contribution to the project was made by colleague Nikolina Šobat, Financial Analyst, who showed great enthusiasm in presenting the products.

The first active sales event was organized on July 27th at the Merkator store in Dobrinja, where Nutrino Lab products were promoted. With the purchase of any two products, consumers had the opportunity to participate in the “Hoop and Squirt” prize game and win gifts. The prize game entertained both customers and our colleagues, who achieved outstanding results – they reached a week’s worth of product sales in just two and a half hours.

“What separates good players from great ones is that great players are willing to sacrifice personal achievements for the sake of achieving a team goal,” said Goran Cerovina, Executive Director of the BiH Market, who supported the team on the day of the Nutrino Lab promotion.